Millennials are the world’s most powerful consumers. A
report published by Deloitte India reveals that the
millennials a.k.a Gen Y are the key earners in India, with a
47% share in the working-age population. By 2025,
millennials will comprise 75% of the workforce.
They’re also the first generation of digital natives and
their affinity for technology helps shape how they live.
They are dedicated to wellness, devoting time and money
to exercising and eating right. Their active lifestyle
influences trends in everything from food and drink to
home design. They are inspired by what they’ve seen on
their desktops, phones and tablets.
These digital natives are also one of the most demanding
consumers, being tech-savvy, entrepreneurial and
environmentally aware individuals. No wonder, the
architecture and building material industries worldwide
are gearing up to cater to the demands of the millennials.
Architecture in the Age of Millennials is a specially
curated programme for the thought leaders including
architects, interior designers, engineers, urban
designers, planners, construction consultants and real
estate players to witness this transformation, discuss and
debate the emerging trends in millennial preferences.
Architecture industry leaders believe that the generation
known for self-expression and social awareness are
destined to change the future of architecture.
The event encompasses all aspects of architecture and
building material for the Millennial generation through
exhibition and conferences.